Social listening
Gain access to key customer insights with social listening
As of 2020, the average internet user spends about 145 minutes on social media per day. With consumers turning to social media to learn more about brands, find product reviews, and give their own two cents about purchases they loved or hated, social listening can give us access to millions of key conversations.
This invaluable insight into your consumers, market, brand, & competitors can help inform future business decisions allowing you to take meaningful actions based on hard, reliable data straight from the source.
With social listening you can monitor your brand, analyze your competitors, conduct market research, and determine trends in your industry.
MONITOR YOUR BRAND
✓ Tune into consumer conversations about your brand.
✓ Track consumer sentiment.
✓ Identify and amplify brand champions who share positive reviews of your products or services .
COMPETITOR ANALYSIS
✓ Determine current and potential competitors.
✓ Uncover their strengths and weaknesses.
✓ See how your competitors are responding to customer questions or concerns.
MARKET RESEARCH
✓ Discover the newest developments in your market.
✓ Determine consumer sentiment toward particular industries.
TREND ANALYSIS
✓Inform your business strategy based on emerging patterns in your industry.
Easily visualize this data with insightful reporting features such as mention maps, trending topics, sentiment, channels, & demographics. If you’re interested in learning how social listening can impact your brand, chat with us today!